Hi there, do you have a blog? And are you struggling with the mobile optimization? Can’t you generate organic traffic, yet? Without organic traffic, nobody can stand out online marketing.
Take the stress out of how to increase WordPress website speed in mobile. Page Speed in mobile is an SEO metric. So you can’t avoid it.
Guess what? Wondering, how is it possible? Keep it reading. I am with you.
In this article, I show you how to optimize WordPress page speed for mobile faster, especially for those who are new bloggers. However, it needs a permanent solution. Envato is your solution [Affiliate link].
Are you ready?
Let’s go in deeper.
The average load time of a web page is at 3.21 seconds.
Every 500ms delay in Google’s load time resulted in 25% fewer searches.
What are google PageSpeed Insights?
What is page speed truly?
Page loading time. Page load step by step to fully load. On the loading duration, various factors work here. If you test your page, you can see in the report, the factors of faster loading or downtime loading.
Page Speed Insights (PSI) reports on performing a page on both mobile and desktop devices and provides suggestions on how that page you may improve. — Google
At the top of the report, PSI provides a score that summarizes the page’s performance. We determine this score is by running Lighthouse to collect and analyze lab data on the page.
We examine a score of 90 or above is fast, and we consider 50 to 90 moderate.
And we examine below 50 is being slow. — Google
An overall label is calculated from the field metric values:
Fast: If both FCP and FID are Fast.
Slow: If any either, FCP or FID is Slow.
Moderate: All other cases.
Each metric is scored and labeled with an icon:
Fast shows with a green check mark.
Moderate shows with an orange informational circle.
Slow shows with a red warning triangle.
PageSpeed Link: https://developers.google.com/speed/pagespeed/insights/
Look at the below image that is google mobile speed test score report. You need to understand it.
You can find a few technical terms. Mobile and desktop versions together are over there. An essential tool the online money builders use it.
Look at the above images. This report is the PageSpeed Insights test result.
Why the page load time becomes slow and how to fix them. How to increase WordPress website speed in mobile?
The report shows the reasons the page is slow. And the tools recommend how to fix them. So you must understand the report factors and solving guidelines.
For the WordPress platform, WP lightweight theme and WP plugin together can solve problems.
Cause of page speed loading downtime:
If you can find the reasons of why page is slow, you can fix how to optimize page loading time. The good news is that Google shows the reasons and advise how to fix them.
- Host server
- Too large images
- External, embedded media
- UN-optimized browser, plugins, and app
- Too many ads
- High-weight theme
- Double-barreled code
- Browser Caching
- Bad requests
Hosting quality is great issue. Low quality and cheap hosting can provide you the right services in time. And the low quality WP theme is also a matter on page loading speed. The WP lightweight theme has a real solution.
Look at the above image. It shows the problems and how to fix them. If you pay attention to optimize page speed, you can solve the problems. No doubt.
Steps to load a page at different levels.
When a page goes for loading, step by step, it comes up with display to overcome different layers.
TTFB: Time to the first bite of HTML doc response.
Start Render: When rendering begins, that is the time.
Visual Complete: Users can see all page assets.
First Meaningful Paint/First Contextual Paint:
Speed Index: How faster a user sees a page load.
On load: When all page resources (CSS, images, etc.) are downloading.
Fully Loaded: When a page is 100% loaded in a user’s browser.
When it comes to page speed, which CMS is best?
Weebly and Squarespace have the best overall speed. The WordPress has one of the most defective. How to improve WordPress website speed in mobile?
To answer this question, we settled on the CMS used for all the sites in our data set. We then analyzed TTFB performance for each CMS that we learned.
According to the experiment, Weebly and Squarespace come out on top of the desktop.
Page Speed checker tools:
How to check the Page-Speed insights score?
The tools estimate and develop page speed.
Google AMP (Accelerated Mobile Pages)
The WordPress has great plugins for the AMP. No added work, install, and active, nothing else more.
Statistical data of page load time, how the influence on the increase and decrease:
Page speed insights how much influence on SEO optimization? Is a 100/100 score crucial? Make sure that the site speed improves the user experience. These days page speed is a matter.
Look at the statistical data on how much effect on business, sales, and revenues?
Phase 01: How to increase WordPress website speed in mobile?
Loading times affect crawling. It influences traffic and sales.
53% of visitors will abandon your website if it takes over 3 seconds to load
The average load time of a web page is at 3.21 seconds
77% of websites take over 10 seconds to load on mobile
73% of mobile users said that they had encountered a website that took too long to load
A 1-second delay in page response can cause a 7% reduction in conversions
BBC noticed that for every extra second it took for their site to load, they lost 10% of their users
On average, it takes a mobile page 15.3 seconds to load fully
A one-second delay in mobile load times can reduce mobile conversions by up to 20%
Walmart saw a 1% increase in revenue for every 100ms they shaved off their page load time
Phase 02: How to develop WordPress site speed in mobile?
Amazon saw that every 100ms increase in load time resulted in a 1% decrease in revenue
46% of people admitted they dislike waiting for slow pages to load on a mobile device
A 100-millisecond delay in page load time can drop conversion rates by 7%
79% of online shoppers that experienced trouble with site performance say they won’t return to the site buy again
32% of mobile visitors leave a website when the page load time has gone from 1 to 3 seconds
90% of mobile visitors leave a website when the page load time moves from 1 to 5 seconds
106% of mobile visitors abandon a website when the page load time rises from 1 to 6 seconds
After page load time crosses 10 seconds, a mobile visitor’s bounce rate increases to 123%
Compared to sites that load in 19 seconds. The sites load in 5 seconds had a 70% longer average session length. 35% lower bounce rates and 25% higher ad viewability
Publishers whose mobile page loaded in 5 seconds earn 2x more mobile ad revenue than sites loading in 19 seconds
Phase 03: How to boost WordPress blog speed in mobile?
When Instagram decreased the response size of the JSON needed for displaying comments, they saw an increase in impressions and user profile scroll interactions
When faced with a negative shopping experience in terms of quick page loading, 43% of customers will go to a competitor’s site next
Users spend 70% more time, and have 60% more page views, on a website that loads faster
If your website makes $100,000 a day, a 1-second page delay might cost you $2.5 million in lost sales every year
Financial Times added a one-second page delay to its site load time and noticed a 4.9% drop in the number of articles users. A two-second delay resulted in a 4.4% drop, and a three-second delay saw a 7.2% drop
YouTube introduced a version of their page that was 90% lighter and saw an increase in traffic in areas with poor internet connectivity such as South-East Asia, South America, Africa, and Siberia
Netflix saw a 43% drop in outbound traffic after enabling GZip compression
The Obama for America site improved speed performance by 60% and saw a 14% increase in conversions
Ali Express saw a 10.5% increase in orders and a 27% increase in conversion when they reduced their page load time by 36%
When Auto Anything reduced page load time by 50%, they noticed a 12-13% increase in sales
Yahoo cut down 400% of load time and saw an increase in traffic by 9%
Mozilla reduced their load time by 2.2 seconds and saw download conversions increase by 15.4%
Every 500ms delay in Google’s load time resulted in 25% fewer searches
Google reported that users who experienced a 400ms delay performed 0.44% fewer searches during the first three weeks and 0.76% fewer searches during the second three weeks
When one client-side redirect remove from Google DoubleClick, Google saw a 12% improvement in click-through rate
Etsy added 160kb of images to their mobile page and saw a 12% increase in bounce rate
Shopzilla reduced load time by 5 seconds and saw a 12% increase in conversion rate, a 25% increase in page views and a 50% reduction in spending on infrastructure
Bing noticed that every 1-second delay resulted in a 2.8% drop in revenue. A two-second delay resulted in a 4.3% drop in revenue
Site speed is a ranking factor
If you are a creative or genius one, you can understand how important data these are. How much valuable statistical data they are? For instance, site speed is a ranking factor.
Can you imagine how intensive important it is?
How to optimize your page load speed?
Site speed is a ranking metric, no doubt. So loading times influence crawling. Fast loading sites have higher conversion rates and lower bounce rates, which are signs of business growth. Since the site speed develops the user experience, that is an SEO metric.
Activate Browser Caching
Start a CDN
Avoid poor requests
And Minify CSS
Avoid landing page redirects
Inline small CSS
Decrease request size
Optimize the order of styles and scripts
Put CSS in the document head
Serve resources from a consistent URL
Serve scaled images
Specify a cache validity
Combine images using CSS sprites
Avoid CSS @import
Prefer asynchronous resources
Specify a quality set early
Specify image dimensions
Avoid a quality-set in the meta tag
Specify a Vary: Accept-Encoding header
Keep learning about how to speed up WordPress for mobile.
Test With Multiple Page Speed Test Tools
Lightweight Theme & Plugins
Page-Speed Get browser extensions from Google for both Firefox and Chrome to help you find issues that are slowing your site.
Here, I have just given you ideas. Now you can learn elaborately by searching for topics on Google. For instance, a lightweight theme & plugins that is a gigantic idea. You need to dig deeper inside it.
The speed score: 26 (Mobile Version:)
I have checked my page. I got 26 in mobile and 72 in desktop scores. The page has an AMP version, 82 in mobile and 90 in the desktop scores.
The speed checker: https://developers.google.com/speed/pagespeed/insights/
Field Data: The Chrome User Experience Report does not have sufficient real-world speed data for this page.
Origin Summary: The Chrome User Experience Report does not have sufficient real-world speed data for this origin.
- First Contentful Paint: 3.8 s
- Speed Index: 10.9 s
- Time to Interactive: 12.9 s
- First Meaningful Paint: 4.5 s
- First CPU Idle: 6.6 s
- Max Potential First Input Delay: 410 ms
These suggestions can help your page load faster. They don’t directly affect the Performance score.
- Defer offscreen images: 10.2 s
- Serve images in next-gen formats: 8.64 s
- Efficiently encode images: 6.6 s
- Properly size images: 2.55 s
- Eliminate render-blocking resources: 1.15 s
- Remove unused CSS: 1.05 s
- Reduce server response times (TTFB): 0.86 s
More information about the performance of your application. These numbers don’t directly affect the Performance score.
- Minimize main-thread work 4.0 s
- Serve static assets with an efficient cache policy 11 resources found
- Avoid enormous network payloads Total size was 2,856 KB
- Avoid chaining critical requests 10 chains found
- Keep request counts low and transfer sizes small 33 requests • 2,856 KB
- Minify CSS
- Enable text compression
- Preconnect to required origins
- Avoid multiple page redirects
- Preload key requests
- Use video formats for animated content
- Avoids an excessive DOM size of 729 elements
- User Timing marks and measures
- All text remains visible during Webfont loads
- Minimize third-party usage Third-party code blocked the main thread for 40 ms
The speed score is based on the lab data analyzed by Lighthouse. Analysis time: 12/1/2019, 2:51:17 PM
Upgrade the hosting plan:
Page speed depends on hosting server speed. So the quality web hosting provider can deliver quality service. These days, the hosting server is a leading issue.
Since new bloggers can’t cover the lacking of hosting weakness, do you know? Because of this, cheap hosting creates a big problem.
You can’t solve it ever.
Please note that the hosting issue, not consider the cheap budget. To do business online, you need to invest money. Right?
Everything free or cheap is not a good sign of online marketing. Invest here as much as you can. This expense is not a loss.
You invest here as business capital. Ok?
How to increase WordPress website speed in mobile? WordPress is the best CMS platform. But the worst page speed loading time. Do you know this? Yes, but you can improve it. Envato is your solution [Affiliate link].
For every step, WordPress has plugins, widgets, or theme solution. It can control page speed loading time. Fast loading sites have higher conversion rates and lower bounce rates.
Site speed is a ranking point, user experience, and loading times influence crawling. So you use a lightweight theme and plugins. Every 500ms delay in Google’s load time resulted in 25% fewer searches.
The site speed gets browser extensions from Google for both Firefox and Chrome to help you recognize issues that are slowing your site.
I want to hear from you. Do you have more solutions, let us study? If you have good ideas, we can learn from you. Leave a comment.